Ethical Team worked with Gemserv to develop a proactive PR & Media campaign to ensure UK industry sees it as an authentic and expert voice on energy and data issues particularly particularly in relation to the governments Retail Energy Code.
The primary goal for this campaign was to signpost Gemserv, develop media advocates and generate media placements in top-tier industry titles through the development of OP’Eds based on the existing three thought leadership papers and through developing media leads and interview opportunities. Gemserv needs key stakeholders to understand the business proposition within the energy utilities market especially in terms of the following three projects:
• The Smart Energy Code: https://smartenergycodecompany.co.uk/
• The Master Registration Agreement: https://www.mrasco.com/; and
• The Independent Gas Transporters’ (IGT) Uniform Network Code (UNC) – https://www.igt-unc.co.uk/